We know you work hard to take care of your clients and to keep them choosing you as their preferred clinic. We also know you want more paws in the door; through your own marketing efforts or through referrals. That's where we come in - we have a range of tools to keep you in touch with current clients to encourage repeated business, while also getting you connected with new pet owners.
RETAIN YOUR EXISTING CLIENTS
Retaining your existing clients costs less than acquiring new ones!
Email Marketing
Email marketing is still the number one most cost-effective strategy to get existing customers to stay longer, buy more, more frequently.
Email marketing is great for sending newsletters or one off campaigns for promotions. It can also be setup to automatically welcome new clients, send reminders, or to make clients feel special with personalised birthday messages. The great thing about our system is it works with more than just email - you can also send SMS messages or even print physical cards.
As an added bonus, you also have the ability to send out surveys to new and existing customers to gain feedback and insight.
Vet Marketing Services offers these services:
- Use the tool yourself with branded email templates that match your website.
- Follow our guide and base campaigns to produce your own.
- Let us do it for you (we can send it ourselves, or send with your approval).
- Newsletter writing.
- Blog writing.
- Promotional campaigns.
- Set up and manage automated marketing campaigns for reminders.
SMS Marketing
Communicate with your clients using the popular option of sending a text message (SMS) direct to their mobile phone. Our unique proprietary SMS marketing software is compliant with Australian Spam Laws, designed for quick and easy creation with the option to send immediately or schedule for later.
Print Marketing
Marketing is about engaging all of your clients; whether they be past, current or prospective. Nurturing these relationships across several channel types can lead to greater loyalty, increased revenue and increased likelihood of positive word-of-mouth referrals. One way to do this is through print marketing. Despite what you might have heard, print is not dead. In fact, the personalisation and attention to detail shows you care, strengthening the client-clinic relationship.
We have the following base templates and can do fully uniquely designed options for:
- Posters in your waiting room (to promote products, services and general awareness)
- Flyers for new residents in the area
- Referral cards
- Print reminders
- Practice brochures
- Sympathy cards
- Missed appointments
- Reactivation
- Seasonal offers
- Wellness & dental
- Birthday cards
- Congratulations cards
- Seasonal cards
- Get well cards
- Thank you cards
- Welcome cards
Want to automate your printing? We can help.
Vet Marketing Services also offer automated printed: as we are connected to your database marketing account (which manages your emails, SMS, surveys), we can print personalised cards to send out to your clients on set dates. Personalised, printed, posted - all without you having to lift a finger.
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